Dirty, ugly web advertising secret #4 – Many web designers are good at web design – and nothing else

Woman next to custom webside design tip, presented by Words at Work, the best Toronto advertising agency with a copywriter specializing social media marketing, web advertising, Facebook advertising and video marketing for small business.

Recently we encountered a new business prospect who was unhappy about his web site. It had produced virtually no response and the owner could not understand why. After all, it looked good. It was done by a professional. And it even had some cool “flash” graphics.

It took us about 10 seconds to figure out the problem – this particular web site was “invisible”. What does this mean? It means that the web designer created web pages that were unreadable by search engines.

This should never happen, but it is all too common because the dirty, ugly secret of web design is that the average web designer doesn’t know much about web optimization and the overwhelming majority don’t have the trio of skills required to build a site that works – graphic design training, web optimization training and marketing training.

You get all three from Words at Work. So why settle for less? Contact us today to learn more.

Proven advertising and marketing results – delivered by project, outsourcing or retainer.
Prices: less than you would expect.   Results: more than you can imagine

Words at Work Advertising & Marketing Inc.
19 Lockridge Avenue, Unionville, Ontario, Canada L3R 7S6
Telephone: 905-940-6610     Toll-Free Outside Toronto: 1-877-940-6610

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Words at Work Small Business Advertising & Marketing
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Toll Free Outside Toronto: 1-877-940-6610